Sanyam Modi
I diagnose the gap between how a company describes itself and how its market receives it.
- Positioning Strategist
- Content Systems
- GTM Advisory
- Fractional CMO
Positioning clarity, before anything else scales.
Positioning strategist and fractional CMO working with founders in the US, Canada, Australia, South Africa, and India. I diagnose the gap between how a company describes itself and how its market receives it, then build the infrastructure to close it. Specialised in high-uncertainty environments where getting the messaging wrong early creates costs that compound.
- 18+
- brand strategies built
- 92
- biographies ghostwritten
Where the work happened.
12 roles · 5 ongoing
Nov 2025 – Present1 yrOngoing
The Algorithm Lab
Founder
Founded a B2B positioning consultancy for early-stage companies in healthcare, deep tech, and AI. Core offering: diagnostic-first system that audits positioning, maps the narrative gap, and builds content infrastructure to close it. Conducted unsolicited audits across 7 AI Summit 2026 companies spanning cybersecurity, agritech, deep tech, healthcare, and EHS software.
Jun 2026 – Present5 moOngoing
Bloqcube Inc, USA
Digital Marketing and Content Strategy
Rebuilt web presence across five pages for a clinical trial management platform. Produced conference content for CDISC, RGMBS Riyadh, ConV2X, and CTSS London (Sep 2026).
May 2026 – Present6 moOngoing
Cactus Communications (Paperpal)
Marketing Analytics Consultant
Monthly strategic audits covering platform performance, competitive benchmarking, LinkedIn strategy, and positioning recommendations for a SaaS AI-writing platform.
Jun 2026 – Sep 20264 mo
Predictye LLC
Marketing Consultant
Led marketing strategy and LinkedIn growth for an AI-powered resale value prediction platform during pre-funding phase. Delivered brand positioning, multi-platform content strategy, and distribution framework.
Oct 2025 – Present1 yr 1 moOngoing
Fidelity Health Services, Canada
Performance Marketing Lead
Sole marketing lead for a global pharmacovigilance organisation. Translated complex regulatory messaging into narratives for clinical, regulatory, and commercial audiences. Grew LinkedIn from 8,000 to 14,000 followers in 7 months; average post reach from 500 to 2,500+ views.
Jul 2025 – Sep 20253 mo
LivCura Healthcare
Acting Chief Marketing Officer
Built brand positioning and distribution strategy from scratch for an early-stage healthcare platform. Closed 112 qualified hospital partnerships in 14 days through systematic VP-level outreach.
Jan 2024 – Present2 yr 10 moOngoing
40+ Early-Stage Startups (Global)
Fractional CMO and Strategic Marketing Advisor
Advised 40+ founders globally across healthcare, SaaS, deep tech, and AI on GTM strategy, brand positioning, and content systems. Built 18+ complete brand strategies across 11 platforms. Most clients covered under NDA.
Sep 2025 – Oct 20252 mo
Avacasa
Founder's Office, Marketing and Copywriting
Brand storytelling, SEO content, social media strategy, and investor deck narrative for a pre-launch startup.
Jan 2025 – Jun 20261 yr 6 mo
Aimlay Pvt Ltd
Biography Writer
Ghostwrote 92 long-form professional biographies. Deep discovery interviews, qualitative narrative synthesis at scale. Covered under NDA.
Jun 2023 – May 20241 yr
Freelance
Content Writer and Marketing Consultant
SEO blogs, brand messaging, social copy, and content strategy for early-stage founders across tech, services, and consumer categories.
Jun 2024 – Jan 20258 mo
Scribbl3D
Content Writer
SEO-optimised content across Medium, Reddit, and company websites. Market research and competitive analysis support.
Jul 2022 – Jun 20231 yr
freeCodeCamp
Translational Writer
Translated Python tutorials from English to Hindi, making technically precise content accessible to Hindi-speaking learners.
What I am hired for.
- Brand Positioning
- GTM Strategy
- Content Systems (11 platforms)
- LinkedIn Growth
- SEO
- Website Audit
- Marketing Audits
- Competitive Analysis
- Content Calendar
- Email Marketing
- Founder Advisory
- PR Writing
- Campaign Strategy
- Narrative Design
- Fractional CMO
- Qualitative Research
Education
BTech, Data Science and Engineering
Manipal University Jaipur
Aug 2022 – Jun 2026
Clarity first. Then momentum. Never the other way.
Good early structure does not slow execution. It makes execution more durable. Every engagement runs four stages in order because skipping the diagnostic to get to content faster is how companies end up scaling the wrong message at full speed.
Stage 1Week 1The Diagnostic
Before I write a single word, I research your business from the outside. I audit your published content, map your competitor terrain, identify the gap between how you describe yourself and how your market actually receives you, and find the positioning opening your competitors have left unclaimed. You get a document more honest than anything an agency will produce.
Stage 2Week 2Positioning and Messaging
From the diagnostic, I build the foundation: the one clear statement of what you do, who it is for, why now, and why you over the alternatives. This is not a tagline exercise. This becomes the source document that every piece of content, every channel, every campaign derives from. Nothing gets written before this exists.
Stage 3Weeks 3 to 4System Build
I build the distribution infrastructure: editorial calendar, channel playbooks, content frameworks in your actual voice, and the 11-platform system that turns one piece of thinking into consistent presence across every channel your buyer uses. The system is designed to run with or without me.
Stage 4Month 2 onwardsExecution and Iteration
I run it. Retainer clients get weekly execution, monthly performance reviews, and ongoing iteration based on what the data actually shows. Not what we hoped would work. What is working. Everything that is not gets replaced. Everything that is gets scaled.
If clarity is still forming, this is the right moment to talk.
I work best when positioning is still incomplete and structure needs to be built before scale. That is common in early-stage teams, founder-led companies, and regulated environments where early decisions have long consequences. If that describes where you are right now, reach out.
Direct
- Emailmodisam1807@gmail.com
- Phone+91 9315631616
- LinkedInin/sanyammodi
- RésuméPDF, 2 pages
- You reach out. I respond within 24 hours. You get me, not an assistant and not an automated sequence.
- We have a 30-minute call. I ask about your business from the outside in. I want to understand what the market sees, not just what you intend.
- If there is a clear fit, I send a scoped proposal within 48 hours. It says exactly what we are doing, in what order, and what it costs. One page. No padding.
- Week one is the diagnostic. By the end of week two, you will have more clarity on what your marketing is actually saying than most companies get from six months with an agency.